How do broadcast journalists work today? How do changes to the field of journalism affect journalists at traditional public service broadcasters? And what, if any, are the similarities between license-fee funded and commercially funded TV news work? The study in Inside the TV Newsroom draws on 18 months of unique access to the newsrooms of BBC News, ITV News (in the UK) and DR TV Avisen and TV2 Nyhedeme (in Denmark), providing new insights to the discussion of journalism practice today: It finds that journalists sense their everyday work as a struggle to suit both their own professional ideals of good journalism and new management demands of multi-skilling, collaboration and multi-platform journalism. The extensive ethnographic fieldwork illustrates how the clash of market and consumer oriented logic and the classic ideals of journalism as professional logic is perceived as a mismatch of ideals and aspirations for good journalism. Exploring the shared professional ideals of journalists, the study analyzes what journalists perceive as doing ‘good work’ and working towards the ‘good story’, and how these ideals are expressed and aspired in everyday practice.