Ultimate Guide to Facebook Advertising Excerpt

Ultimate Guide to Facebook Advertising

by Perry Marshall (Author), Keith Krance (Author), Thomas Meloche (Author)
Nonfiction Business & economics Advertising & promotion Computers Web Social networking Marketing Direct Sales & selling
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Now in its third edition, the Ultimate Guide to Facebook Advertising walks readers through the set-up process, introduces the new apps and services, and brings them up-to-speed as they get an education on all things Facebook Advertising.

  • Concepts are broken down into 10-minute tasks and illustrated using real-life examples, screen shots
  • Dedicated section to Instagram, as well as discussions around the platform throughout the book referencing ad placements, creatives, video style and length
  • High-profile case studies include: Golden State Warriors, Jack Daniels, Rosetta Stone, and examples from Obama’s re-election campaign
  • Marshall is the author of Ultimate Guide to Google AdWords, Ultimate Guide to Local Business Marketing, and 80/20 Sales and Marketing

    • Book details

    Publication date
    November 14, 2017
    Publisher
    Entrepreneur Press
    Collection
    Ultimate Series
    ISBN
    9781613083703