The Necessary Art of Persuasion

by Jay A. Conger (Author)
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In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals. In The Necessary Art of Persuasion, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others.

Book details

Publication date
September 08, 2008
Publisher
Collection
Page count
80
ISBN
9781633691025