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Blue Ocean Classics

by W. Chan Kim & Renée A. Mauborgne Harvard Business Review Press (July 16, 2019)

W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business forever with their path-breaking "blue ocean strategy," a new model for creating uncontested markets that unlock all...


Connected Strategy

by Nicolaj Siggelkow & Christian Terwiesch Harvard Business Review Press (April 30, 2019)

The Internet of Things, robo investment advisers, wearable fitness devices, remote health care operations . . . business executives in many industries are currently being inundated with a confusingly and exhaustingly...