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Fortune Favors the Bold

by Lester C. Thurow HarperCollins e-books (October 13, 2009)

Bestselling author and renowned economist Lester Thurow argues forcefully that globalization is not a done deal and we must seize the moment now if we are to create a new global economy in which all can prosper....


The 22 Immutable Laws of Branding

by Al Ries & Laura Ries HarperCollins e-books (October 06, 2009)

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding.

Smart and accessible, The 22 Immutable Laws of Branding is...


The 22 Immutable Laws of Marketing: Exposed and Explained by the World's Two

by Al Ries & Jack Trout HarperCollins e-books (October 13, 2009)

Two world-renowned marketing consultants and bestselling authors present the definitive rules of marketing.