Business & economics / Consumer Behavior

Best Selling



English (64)

French (21)

German (0)

Spanish (5)

Italian (0)


Release Date


Last 7 days (0)

Last 30 days (0)

Current year (0)


Catalog Date


Last 7 days (0)

Last 30 days (0)

Current year (0)



Delete Consumer Behavior



Adult (64)



Free Press (8)




PDF (0)

EPUB (64)



Total Loans

All (31)

20 - 40 (24)

40 - 100 (7)

Over 100 (0)

More options

Results : 1 - 50 of 64 Sorted by : 

Sharing is Good: How to Save Money, Time and Resources through Collaborative Consumption

by Beth Buczynski New Society Publishers (October 21, 2013)

The new sharing economy — reduce waste, save money and become more self-sufficient, all without buying more stuff

The Long Tail: Why the Future of Business Is Selling Less of More

by Chris Anderson Hachette Books (July 11, 2006)

What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone?

"The Long Tail" is a powerful new force in our economy: the rise of...

Click: What Millions of People Are Doing Online and Why It Matters

by Bill Tancer Hachette Books (September 02, 2008)

What time of year do teenage girls search for prom dresses online? How does the quick adoption of technology affect business success (and how is that related to corn farmers in Iowa)? How do time and money affect...

What Americans Really Want...Really: The Truth About Our Hopes, Dreams, and Fears

by Frank I. Luntz Hachette Books (September 15, 2009)

No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the present and...

The Art of Complaining: Canada's Consumer Action Guide

by Phil Edmonston Dundurn (August 26, 2013)

Defective cars, contaminated food, insurance company abuses, botched vacations, or government errors and indifference ... these issues and more are examined in The Art of Complaining. Phil Edmonston's newest...

Greed, Inc.

by Wade Rowland Arcade (October 20, 2011)

Why is it that multinational drug companies hide or falsify unfavorable results? Why do automakers knowingly sell us unsafe cars? Why is big business allowed to poison our environment—and us? Why is our food...

Absolute Value

by Itamar Simonson & Emanuel Rosen Harper Business (February 04, 2014)

Going against conventional marketing wisdom, Absolute Value reveals what really influences customers today and offers a new framework—the Influence Mix, a totally new way of thinking about consumer decision...


by Robert B. Cialdini, PhD HarperCollins e-books (June 02, 2009)

The widely adopted, now classic book on influence and persuasion—a major national and international bestseller with more than four million copies sold!

In this highly acclaimed New York Times bestseller,...

Happy Money: The Science of Happier Spending

by Elizabeth Dunn & Michael Norton Simon & Schuster (May 14, 2013)

Two professors combine their fascinating and cutting-edge research in behavioral science to explain how money can buy happiness—if you follow five core principles of smart spending.

Most people recognize that...

Blind Spot

by Dr. Gordon Rugg HarperOne (April 30, 2013)

The Voynich Manuscript has been considered to be the world's most mysterious book. Filled with strange illustrations and an unknown language, it challenged the world's top code-crackers for nearly a century....

This is Service Design Thinking: Basics-Tools-Cases

by Marc Stickdorn & Jakob Schneider BIS Publishers (December 20, 2012)

How to design and market services to create outstanding customer experiences. The first practical book for companies, insitutions and governments that deliver a service.

Swimming with Sharks

by Gavin Moffat Tracey McDonald Publishers (October 22, 2018)

Swimming with Sharks will inspire a-ha moments that will make it more fun to be at work, or maybe even make it possible for your business to survive the turbulent economic seas that seem synonymous with building...


by Scott McKain Forefront Books (October 09, 2018)

Named by Forbes Inc. as one of the Top Ten business books of 2018.

Scott McKain, award-winning speaker and author, explains how to move beyond being distinctive and to take your brand and business to the next...

A Primer on Microeconomics, Second Edition, Volume II

by Thomas M. Beveridge Business Expert Press (September 26, 2018)

This two-volume text represents a common sense approach to basic microeconomics.

Economics, far from being the dismal science, offers us valuable lessons that can be applied to our everyday experiences. At its...


by Eiko Maruko Siniawer Cornell University Press (October 15, 2018)

In Waste, Eiko Maruko Siniawer innovatively explores the many ways in which the Japanese have thought about waste—in terms of time, stuff, money, possessions, and resources—from the immediate aftermath of...

The Villager

by Feyi Olubodun Tracey McDonald Publishers (February 05, 2018)

The Villager is essential reading for brand owners wishing to conquer new markets.

When Feyi Olubodun, CEO of one of West Africa’s leading creative agencies, witnessed one too many cases of brands failing in...

Secrets of Successful Sales

by Alison Edgar Panoma Press (March 06, 2018)

If you don’t sell, you don’t have a business. In Secrets of Successful Sales, Alison Edgar, The Entrepreneur’s Godmother, brings together psychology and sales to help you develop a winning strategy for...

Spotify, Music for Everyone

by 50Minutes (November 02, 2017)

Find out how Spotify changed the way we listen to music in just 50 minutes!

Spotify is a music streaming service which was launched in 2008. Its freemium business model, which allows users to choose between listening...

YouTube, The Home of Vlogging

by 50MINUTES.Com (November 02, 2017)

Find out how YouTube made video content accessible to all in just 50 minutes!

YouTube is a video sharing platform which was launched in 2005. Although it was originally developed as a simple video sharing platform,...

The Guiding Purpose Strategy

by Markus Krämer Clink Street Publishing (November 30, 2017)

Purpose is the Know-Why. And in today’s day and age, Know-Why is the new know-how. But understanding, articulating and knowing your Purpose is more than just possessing knowledge. It represents the intellectual...

Consumer Behaviour

by Margaret Linehan Gill Books (May 06, 2008)

Wide-ranging and topical textbook on the rapidly changing field of consumer behaviour in the digital age, with reference to the Irish perspective

Introduces a concise yet comprehensive exploration of the key...

Blind Spot

by Steve Diller, Nathan Shedroff & Sean Sauber Two Waves Books (November 02, 2016)

Distracted by traditional metrics and mounting access to data, leaders are blinded to what it actually takes to create greater value for their businesses: meaningful, long-term relationships with their customers....

Protest Politics in the Marketplace

by Caroline Heldman Cornell University Press (September 08, 2017)

Protest Politics in the Marketplace examines how social media has revolutionized the use and effectiveness of consumer activism. In her groundbreaking book, Caroline Heldman emphasizes that consumer activism...

Customer Relationship Management

by 50MINUTES.Com (August 24, 2017)

Understand customer relationship management in no time! Find out everything you need to know about this powerful tool with this practical and accessible guide.

Customer relationship management is a valuable tool...

Money in a Human Economy

by Keith Hart’s Berghahn Books (June 01, 2017)

A human economy puts people first in emergent world society. Money is a human universal and now takes the divisive form of capitalism. This book addresses how to think about money (from Aristotle to the daily...

Book Review: The Tipping Point by Malcolm Gladwell

by 50MINUTES.Com (July 02, 2017)

It can be hard for busy professionals to find the time to read the latest books. Stay up to date in a fraction of the time with this concise guide.

The Tipping Point is a bestselling book by Malcolm Gladwell...

Who Can You Trust?

by Rachel Botsman PublicAffairs (November 14, 2017)

If you can't trust those in charge, who can you trust?

From government to business, banks to media, trust in institutions is at an all-time low. But this isn't the age of distrust--far from it.

In this revolutionary...


by James Rubin & Barie Carmichael Columbia University Press (January 09, 2018)

As consumers, our access to—and appetite for—information about what and how we buy continues to grow. Powered by social media, increasingly we look at the companies behind the products and are disappointed...

The Economics of Music

by Professor Peter Tschmuck Agenda Publishing (May 25, 2017)

The music industry is one of the most dynamic and fascinating business sectors today. Its business model has had to adapt and react to changing technologies that have impacted at every level from distribution...


by James H. Gilmore & B. Joseph Pine II Harvard Business Review Press (October 18, 2007)

Contrived. Disingenuous. Phony. Inauthentic. Do your customers use any of these words to describe what you sell—or how you sell it? If so, welcome to the club. Inundated by fakes and sophisticated counterfeits,...

The Waste Makers

by Vance Packard & Bill McKibben Ig Publishing (October 04, 2011)

An exposé of "the systematic attempt of business to make us wasteful, debt-ridden, permanently discontented individuals," The Waste Makers is Vance Packard's pioneering 1960 work on how the rapid growth of...

Non-Obvious 2017 Edition

by Rohit Bhargava Ideapress Publishing (April 04, 2017)

The ALL NEW 2017 edition of the Wall Street Journal bestseller Non-Obvious featuring 15 NEW trends and updated ratings of over 60 previously predicted trends!

  • What unexpected insights can a holographic Holocaust...

  • The Hidden Persuaders

    by Vance Packard & Mark Crispin Miller Ig Publishing (July 01, 2007)

    "One of the best books around for demystifying the deliberately mysterious arts of advertising."--Salon

    "Fascinating, entertaining and thought-stimulating."--The New York Times Book Review

    "A brisk, authoritative...

    Sold American

    by Charles F. McGovern The University of North Carolina Press (January 06, 2009)

    At the turn of the twentieth century, an emerging consumer culture in the United States promoted constant spending to meet material needs and develop social identity and self-cultivation. In Sold American, Charles...


    by Eddie Yoon Harvard Business Review Press (November 29, 2016)

    Pork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: they’re obsessed about a specific brand, product, or category. They pursue their passions...

    The Everything Guide to Customer Engagement

    by Linda Pophal Adams Media (August 08, 2014)

    Expert advice and strategies for winning--and keeping--customers!

    Apple, L.L. Bean,, Nordstrom, Lego, Southwest Airlines. All of these extraordinarily successful businesses have one thing in common:...

    Generation Deluxe: Consumerism and Philanthropy of the New Super-Rich

    by Iris Nowell Dundurn (June 28, 2004)

    While the super-rich are spending unprecedented millions on personal luxuries, they are also raising awareness and donating fortunes to solve global problems.

    World on the Move: Consumption Patterns in a More Equal Global Economy

    by Paolo Mauro, Tomas Hellebrandt & Jan Zilinsky Peterson Institute for International Economics (December 20, 2016)

    The world is poised on the threshold of economic changes that will reduce the income gap between the rich and poor on a global scale while reshaping patterns of consumption. Rapid economic growth in emerging-market...

    Color For Profit

    by Louis Cheskin Ig Publishing (September 05, 2016)

    Originally published in 1951, Louis Cheskin's groundbreaking Color For Profit initiated a scientific approach to color and design.

    Why People Buy: Motivation Research and Its Successful Application

    by Louis Cheskin Ig Publishing (September 05, 2016)

    In this 1959 classic, Louis Cheskin presents his insights into human motivation as expressed in purchasing decisions.

    The Brain Sell: When Science Meets Shopping

    by David Lewis Nicholas Brealey (September 23, 2013)

    Science has made the leap from the lab to come to a store near you and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop,...

    Consumerology: The Truth about Consumers and the Psychology of Shopping

    by Philip Graves Nicholas Brealey (January 24, 2013)

    Available in paperback for the first time, this new updated and revised second edition of Consumerology: The Truth About Consumers and the Psychology of Shopping contains a new preface and epilogue, in which...

    Summary: Louder than Words

    by BusinessNews Publishing Business Book Summaries (July 19, 2016)

    The must-read summary of Todd Henry's book: "Louder than Words: Harness the Power of Your Authentic Voice".

    This complete summary of the ideas in Todd Henry's book "Louder than Words" explains that it is now...

    Summary: The Lean Product Playbook

    by BusinessNews Publishing Business Book Summaries (July 19, 2016)

    The must-read summary of Dan Olsen's book: "The Lean Product Playbook: How to Innovate With Minimum Viable Products and Rapid Customer Feedback".

    This complete summary of the ideas from Dan Olsen's book "The...

    Summary: The Membership Economy

    by BusinessNews Publishing Business Book Summaries (July 19, 2016)

    The must-read summary of Robbie Kellman Baxter's book: "The Membership Economy: Find Your Superusers, Master the Forever Transaction and Build Recurring Revenue".

    This complete summary of the ideas from Robbie...

    The New Culture of Desire

    by Melinda Davis Free Press (October 01, 2002)

    A wholly new force is driving human behavior today, and it's turning the world as we know it upside down and inside out. Human behavior is now being driven by a new survival instinct -- a new primal desire --...

    Better, Stronger, Faster

    by Daniel Gross Free Press (May 08, 2012)

    Financial meltdown, a deep recession, and political polarization—combined with strong growth outside the United States—have led to a global bubble of pessimism surrounding America’s economic prospects....

    The Real Toy Story

    by Eric Clark Free Press (January 09, 2007)

    The American toy business is massive, world dominating, cutthroat, exciting, and increasingly willing to sacrifice our kids in its frantic rush for profit. And yet, for all its rapaciousness, the industry is...

    Chasing Cool

    by Noah Kerner & Gene Pressman Atria Books (May 01, 2007)

    Cool isn't just a state of mind, a celebrity fad, or an American obsession -- it's a business. In boardrooms across America, product managers are examining vodka bottles and candy bars, tissue boxes and hamburgers,...

    The Influentials

    by Edward Keller & Jonathan Berry Free Press (January 07, 2003)

    One American in ten tells the other nine where to shop, what to buy...even how to vote. The Influentials tells who they are, and how they can be influenced.

    Who are they? The most influential Americans—the...