Allworth / Business & economics / Business Communication

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The Email Revolution

by V. A. Shiva Ayyadurai & Leslie P. Michelson Allworth (September 13, 2013)

In 1978, fourteen-year-old technology prodigy V. A. Shiva Ayyadurai invented email. From there, he would go on to manage email for the Clinton administration and create email-sorting software that would be used...


Design Firms Open for Business

by Steven Heller & Lita Talarico Allworth (March 01, 2013)

While many young designers perceive a design studio to be little more than a table and computer, the majority of businesses consider the physical locale and architectural surroundings of a firm to be as important...


How to Sell Anything

by Jeremy Cassell & Tom Bird Allworth (May 01, 2013)

Beat your sales target every time with the UK’s bestselling book on sales—How to Sell Anything (previously titled Brilliant Selling). Whether you are a novice salesperson just breaking into the industry...


Positively Outrageous Service

by T. Scott Gross, Andrew Szabo & Michael Hoffman Allworth (August 02, 2016)

In today’s tough economy, cutting prices and providing good service aren’t enough. To be truly successful, innovative businesspeople must learn the art of Positively Outrageous Service (POS)—doing the...


Infectious

by Achim Nowak Allworth (January 01, 2013)

Master performance coach Achim Nowak teaches readers how to create profound interpersonal connections for explosive business success!

Technology has transformed the way we communicate. We send and receive more...


Managing Corporate Design

by Peter L. Phillips Allworth (March 17, 2015)

Corporations increasingly view graphic design as a core strategic business competency in a highly competitive climate, and they are challenging their in-house designers to supply far more than a service or support...