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Working the Street

by Erik Banks St. Martin's Press (December 23, 2014)

Written by a former Managing Director at Merrill Lynch, Working the Street is the resource for readers hoping to build a successful career on Wall Street. It is not a "how-to" career book or a job guide. It...


The Risk Factor

by Deborah Perry Piscione St. Martin's Press (December 23, 2014)

Our most revered business icons of the last few decades are the bold risktakers, such as Richard Branson, Elon Musk, and Steve Jobs. Yet in today's stock market-driven economy, companies are playing it safe,...


Purpose: The Starting Point of Great Companies

by Nikos Mourkogiannis & Roger Fisher St. Martin's Press (December 16, 2014)

In Purpose, world-renowned thought leader Nikos Mourkogiannis turns the entire idea of leadership on its head and shows that the choice between values and success is no choice at all. Mourkogiannis argues that...


Rebuilding Empires

by Thomas Lee St. Martin's Press (December 09, 2014)

Rebuilding Empires examines, through retail giants Best Buy and Target, how big box chains are constructing a new future by utilizing mobile devices, social media, and the Internet, the same technologies that...


Twitter is Not a Strategy

by Tom Doctoroff St. Martin's Press (November 11, 2014)

In a cultural climate saturated by technology, marketing professionals have focused their energies on creating newer and more digital methods of advertising their brands, with the fear that if they don't embrace...


It's Not About the Shark

by David Niven, PhD St. Martin's Press (November 04, 2014)

It's Not About the Shark opens the door to the groundbreaking science of solutions by turning problems—and how we solve them—upside down. When we have a problem, most of us zero in, take it apart, and focus...


What It Takes: Speak Up, Step Up, Move Up

by Amy Henry & Donald Trump St. Martin's Press (October 14, 2014)

Amy Henry, a formidable businesswoman and the last woman standing on NBC's hit reality show The Apprentice, shares her experiences, tips, and in-your-face advice for moving up in today's workplace. Yes, men...


Millennial Money

by Patrick O'Shaughnessy St. Martin's Press (October 14, 2014)

Fact: the Millennial Generation will not be able to rely on pensions and social security in retirement. Instead, they will have to save and invest in the global stock market to meet their goals. When it comes...


The People Principle

by Ron Willingham St. Martin's Press (August 12, 2014)

In the last decade, billions of dollars have been spent on process improvement and reorganization, most of which generally failed to achieve the desired increases in productivity. Sadly, the result was fear,...


The New Rules of Retail

by Robin Lewis & Michael Dart St. Martin's Press (August 12, 2014)

In The New Rules of Retail, industry gurus Robin Lewis and Michael Dart explained how unprecedented consumer power, enabled by technology and globalization, is revolutionizing retail. They warned that survival...


Predictive Leadership

by Kirk Dando St. Martin's Press (May 27, 2014)

Nothing masks issues and robs an organization of its full potential like success

That's right! Most successful, growth-hungry companies begin to miss their projections or worse, not because demand is low or...


Remembering Woolworth's

by Karen Plunkett-Powell St. Martin's Press (April 08, 2014)

Remembering Woolworth's brings back to life all the nostalgia and magic of the famous five-and-dime that captured the hearts of Americans for over a century

Millions of Americans have fond memories of shopping...


The Real Crash

by Peter D. Schiff St. Martin's Press (April 08, 2014)

You might be thinking everything's okay: the stock market is on the rise, jobs are growing, the worst of it is over.

You'd be wrong.

In The Real Crash, New York Times bestselling author Peter D. Schiff argues...


The Zero Marginal Cost Society

by Jeremy Rifkin St. Martin's Press (April 01, 2014)

In The Zero Marginal Cost Society, New York Times bestselling author Jeremy Rifkin describes how the emerging Internet of Things is speeding us to an era of nearly free goods and services, precipitating the...


Resurgence

by Gregory S. Carpenter, Gary F. Gebhardt & John F. Sherry, Jr. St. Martin's Press (February 18, 2014)

Based on a multi-year study with several large companies, Resurgence reveals how some of the most interesting and notable brands in the world have managed to stage remarkably successful comebacks following periods...


The Safe Investor

by Tim McCarthy St. Martin's Press (February 04, 2014)

Investing information is everywhere; there are blogs, newspapers, magazines, and cable TV shows all dedicated to helping individuals invest in smarter and more successful ways. Yet despite all the efforts to...


The Investor's Paradox

by Brian Portnoy St. Martin's Press (January 07, 2014)

Investors are in a jam. A troubled global economy, unpredictable markets, and a bewildering number of investment choices create a dangerous landscape for individual and institutional investors alike. To meet...


Without Excuses

by Joe Watson St. Martin's Press (December 10, 2013)

Without Excuses argues convincingly that recruiting and nurturing a diverse workforce isn't just morally or legally correct, it's essential to any successful enterprise. Using examples gleaned from a decade...


Swarm Intelligence

by James Haywood Rolling, Jr. St. Martin's Press (November 26, 2013)

Companies and organizations everywhere cite creativity as the most desirable - and elusive - leadership quality of the future. Yet scores measuring creativity among American children have been on the wane for...


Reputation Economics

by Joshua Klein St. Martin's Press (November 05, 2013)

As the internet has increasingly become more social, the value of individual reputations has risen, and a new currency based on reputation has been created. This means that not only are companies tracking what...


The Talent Mandate

by Ann O'Reilly, Andrew Benett, W. Barksdale Maynard & Justin B. Smith St. Martin's Press (September 17, 2013)

"Our employees are our greatest asset"-it's a cliché companies feel obliged to spout. Some may even believe it. But as with eating healthy food and getting exercise, lip-service doesn't make goals come true....


Beyond the Idea

by Vijay Govindarajan & Chris Trimble St. Martin's Press (September 24, 2013)

The New York Times bestselling authors of Reverse Innovation and How Stella Saved the Farm distill more than a decade of exclusive research into one short, powerful, action-oriented book.

Companies stumble when...


Promote Yourself

by Dan Schawbel & Marcus Buckingham St. Martin's Press (September 03, 2013)

How people perceive you at work has always been vital to a successful career. Now with the internet, social media, and the unrelenting hum of 24/7 business, the ability to brand and promote yourself is more...


Startup Rising

by Christopher M. Schroeder & Marc Andreessen St. Martin's Press (August 13, 2013)

Despite the world's elation at the Arab Spring, shockingly little has changed politically in the Middle East; even frontliners Egypt and Tunisia continue to suffer repression, fixed elections, and bombings,...


Breakpoint

by Jeff Stibel St. Martin's Press (July 23, 2013)

What can the human brain and its relationship to the internet tell us about our society, our technologies, and our businesses? A lot, as it turns out. The internet today is a virtual replica of the brain, and...


The Rise of the Naked Economy

by Ryan Coonerty & Jeremy Neuner St. Martin's Press (July 09, 2013)

What happens when work is no longer a place but a state of mind: when the trappings that have defined the economy as we knew it are stripped away and we start from the bare essence of what it means to make a...


Mobile Influence

by Chuck Martin St. Martin's Press (June 11, 2013)

The explosion of mobile access across the globe has shaken the foundations of the traditional sales funnel, and businesses are scrambling to adapt and find new ways to tap into the market. For all their effort,...


Work with Me

by Barbara Annis & John Gray, Ph.D. St. Martin's Press (May 14, 2013)

Work With Me is the timely collaboration of two of the world's foremost authorities on gender relations. Barbara Annis, world-renowned expert on gender issues in the workplace, and John Gray, author of the number...


Secrets of Silicon Valley

by Deborah Perry Piscione St. Martin's Press (April 02, 2013)

While the global economy languishes, one place just keeps growing despite failing banks, uncertain markets, and high unemployment: Silicon Valley. In the last two years, more than 100 incubators have popped...


Nice Companies Finish First

by Peter Shankman St. Martin's Press (April 02, 2013)

The era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. In an age of increasing transparency and access, it just doesn't pay to be a jerk—to employees, customers, competitors, or anyone...


Marketplace 3.0

by Hiroshi Mikitani St. Martin's Press (March 19, 2013)

The CEO behind Rakuten and Kobo reveals how his unique approach to empowerment and collaboration defies conventional wisdom, and isthe future of growth and globalization strategy.

If Web 2.0 described the shift...


How Stella Saved the Farm

by Vijay Govindarajan & Chris Trimble St. Martin's Press (March 12, 2013)

How Stella Saved the Farm is a simple parable about making innovation happen. Written by the authors of the New York Times bestselling Reverse Innovation: Create Far From Home, Win Everywhere, the story resonates...


The Wealth Choice

by Dennis Kimbro St. Martin's Press (February 19, 2013)

It's no secret that these hard times have been even harder for the Black community.

Approximately 35 percent of African Americans had no measurable assets in 2009, and 24 percent of these same households had...


The Edge

by Allen P. Adamson & Steve Forbes St. Martin's Press (January 08, 2013)

In the digital age, the old rules of marketing and branding are in desperate need of overhaul. Word of mouth has evolved to word of type as customers promote or deride products and services to a massive Internet...


Learning to Change the World

by Charles Kane, Walter Bender, Jody Cornish & Neal Donahue St. Martin's Press (December 11, 2012)

UNESCO estimates that eleven percent of primary school–age children—seventy-two million worldwide—are not enrolled in or attending school. Children who do attend may find themselves in schools that lack...


Masters of Disaster

by Christopher Lehane, Mark Fabiani & Bill Guttentag St. Martin's Press (December 11, 2012)

The foolproof guide to damage control from the "masters of disaster"

Whether you're a politician caught with his pants down, a publicly traded company accused of accounting improprieties, a family-owned restaurant...


Brandstorm

by Liz Nickles & Savita Iyer St. Martin's Press (November 13, 2012)

Branding has become ubiquitous, with new brands becoming word-of-mouth successes literally overnight, and many welcome the easy familiarity they bring to daily life. But now brand proliferation is threatening...


Rwanda, Inc.

by Patricia Crisafulli & Andrea Redmond St. Martin's Press (November 13, 2012)

Eighteen years after the genocide that made Rwanda international news, but left it all but abandoned by the West, the country has achieved a miraculous turnaround. Rising out of the complete devastation of a...


The Big Flatline

by Jeff Rubin St. Martin's Press (October 16, 2012)

In an urgent follow-up to his best-selling Why Your World Is About To Get A Whole Lot Smaller, Jeff Rubin argues that the end of cheap oil means the end of growth. What it will be like to live in a world where...


Survival Investing

by John R. Talbott St. Martin's Press (June 19, 2012)

Most individuals and institutions hold the preponderance of their investments in common stocks, corporate bonds, mutual funds, index funds, muni bonds, money markets, bank CDs, and Treasury securities. But these...


Rethinking Reputation

by Fraser P. Seitel & John Doorley St. Martin's Press (August 21, 2012)

Good public relations is no longer just icing-it's a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you're a century-old multibillion-dollar...


How Excellent Companies Avoid Dumb Things

by Neil Smith & Patricia O'Connell St. Martin's Press (June 05, 2012)

Every day, seemingly intelligent and successful companies make headline news for poor decisions that can cause their business to stumble and make many of us scratch our heads in wonder. Why would such a successful...


Happy Customers Everywhere

by Bernd Schmitt & Glenn Van Zutphen St. Martin's Press (April 24, 2012)

Every business knows that the best customer is a happy customer. They return again and again, bring their friends and family, and deliver tons of free advertising via word of mouth and social media. But in order...


The $12 Million Stuffed Shark

by Don Thompson St. Martin's Press (February 21, 2012)

Why would a smart New York investment banker pay $12 million for the decaying, stuffed carcass of a shark? By what alchemy does Jackson Pollock's drip painting No. 5, 1948 sell for $140 million?

Intriguing...


The Rules of Influence

by William D. Crano St. Martin's Press (March 27, 2012)

"Look out, Goliath—David has a training manual! . . . One of the best books on social psychology ever written."

---Daniel Gilbert, New York Times bestselling author of Stumbling on Happiness

No one doubts the...


Inside Coca-Cola

by Neville Isdell & David Beasley St. Martin's Press (October 25, 2011)

The first book by a Coca-Cola CEO tells the remarkable story of the company's revival

Neville Isdell was a key player at Coca-Cola for more than 30 years, retiring in 2009 as CEO after regilding the tarnished...


We First: How Brands and Consumers Use Social Media to Build a Better World

by Simon Mainwaring St. Martin's Press (June 07, 2011)

Named Strategy + Business best marketing book of 2011

A social media expert with global experience with many of the world's biggest brands -including Nike, Toyota and Motorola-Simon Mainwaring offers a visionary...


The Startup Game

by William H. Draper, III & Eric Schmidt St. Martin's Press (January 04, 2011)

Entrepreneurs drive the future, and the last several decades have been a thrilling ride of astounding, far-reaching innovation. Behind this transformative progress are also the venture capitalists - who are...


The New Rules of Retail

by Robin Lewis & Michael Dart St. Martin's Press (December 07, 2010)

The retail world is undergoing a fundamental transformation. Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant access to thousands of equally compelling products...


Jews and Money

by Abraham H. Foxman St. Martin's Press (November 09, 2010)

In the wake of Bernie Madoff's ruinous investment schemes, Abe Foxman takes a cultural and political look at the many variations throughout history of the assumptions made about Jews and money. These include...