Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House

Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House

Communicator-in-Chief examines the role of new media technologies such as e-mail, Twitter, Facebook, MySpace, YouTube, blogs, video games, texting and the Internet in the historic 2008 presidential campaign. Politicians of the twenty-first century will use the Obama campaign's new media technology strategy to not only communicate with the electorate, but also raise money and motivate voters to go to the polling places on election day.

Available Offer  


EPUB icon EPUB Unlimited, 1 at a time


Quantity :   

License

Total Loans Concurent Loans Lifetime Maximum lending period
Unlimited 1 loans Unlimited 59 days

Protection

Protection Number of Devices Copy/Paste Print
ACS4 6 loans false false

Book Details  


Publisher: Lexington Books (January 14, 2010)

Collection: Lexington Studies in Political Communication

Parent ISBN: 9780739141069

Page count: 188 pages

Language: English


Look for similar items  


>
>