The High-Purpose Company: The TRULY Responsible (and Highly Profitable) Firms That Are Changing Business Now

The High-Purpose Company: The TRULY Responsible (and Highly Profitable) Firms That Are Changing Business Now

In The High–Purpose Company, corporate strategist and researcher Christine Arena shows that

some extraordinary companies are driven by purpose, whereas others simply pretend to be. The High–Purpose Company draws a clear line in the sand, enabling readers to easily distinguish between these two groups––and make a giant leap forward.

Using a groundbreaking methodology, Arena and her research team conducted thousands of hours of analysis on the corporate social… (more)

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Book Details  


Publisher: HarperCollins e-books (May 11, 2010)

Parent ISBN: 9780060852078

Page count: 304 pages

File size: 548 KB

Language: English


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