Branding for Nonprofits

Branding for Nonprofits

Branding for Nonprofits provides the processes, tools, and thinking needed to brand or rebrand. Author DK Holland—a pioneer in the field—helps nonprofits approach the rebranding process with confidence and enthusiasm. Case studies reveal real-life situations in which nonprofits have successfully created branding opportunities out of dilemmas, creating a distinctinve, clear identity that furthers their mission. Inspiring and demystifying, this book is the essential… (more)

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Book Details  


Publisher: Allworth (September 21, 2010)

Collection: Allworth

Parent ISBN: 9781581154344

Page count: 208 pages

File size: 9.3 MB

Language: English


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