The Art of Making Magazines: On Being an Editor and Other Views from the Industry

The Art of Making Magazines: On Being an Editor and Other Views from the Industry

From finding and cultivating authors to effectively incorporating art and design, from the importance of fact checking and copyediting to the critical relationship between advertising dollars and content, this anthology provides a rare, behind-the-scenes look at the making of a successful and influential magazine. It also engages with the industry’s most pressing issues, such as the future of magazines in a digital environment and the increasing pressure of business… (more)

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Book Details  


Publisher: Columbia University Press (August 21, 2012)

Collection: Columbia Journalism Review Books

Parent ISBN: 9780231131377

Language: English


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