New Strategies for Educational Fund Raising

New Strategies for Educational Fund Raising

In this sequel to his highly respected and practical 1993 book on fund raising, Worth and his group of authoritative contributors cover areas that did not even exist in this field in 1993, including the concepts of 'principal gifts' and 'benchmarking.' They adapt strategies from Worth's earlier book and introduce many new ones to meet current challenges and take advantage of new opportunities

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Book Details  


Publisher: Rowman & Littlefield Publishers (November 30, 2002)

Parent ISBN: 9781573565189

Page count: 448 pages

Language: English


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