You Want To Go Where?

You Want To Go Where?

Christopher Columbus needed a sponsor for a dangerous expedition but the King of Portugal wasn't interested. He repackaged his proposal for the Queen of Spain. She put Columbus on retainer and the rest is history. Columbus may not have been the first to discover America, but he had a great publicist.

That's where Jeff Blumenfeld comes in. For many years, using a PR specialty called adventure marketing, Jeff has connected explorers and their projects with corporate… (more)

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EPUB icon EPUB 26 loans, 1 year, 1 at a time


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26 loans 1 loans 1 year 59 days

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Book Details  


Publisher: Skyhorse (June 17, 2009)

Collection: Skyhorse

Page count: 244 pages

Language: English


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