The Korean Wave

The Korean Wave

Since the Korean Wave phenomenon started in 1997, Hallyu has undergone many changes. Geographically, while Asia has been the largest cultural market for the Korean cultural industries, other parts of society, including North America, Europe, the Middle East, and Latin America have gradually admitted Korean popular culture. The components of the Korean Wave have also greatly expanded. Hallyu originally implied the exports of a few cultural products, such as television… (more)

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Book Details  


Publisher: Lexington Books (October 05, 2017)

Page count: 300 pages

Language: English


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