Public Relations Case Studies from Around the World (2nd Edition)

Public Relations Case Studies from Around the World (2nd Edition)

The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice—from public diplomacy to corporate social responsibility to crisis communications to social justice issues and special events. These chapters take a significant step toward overcoming the dearth of published case studies in public relations beyond North America. Written by established scholars and professionals who had… (more)

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Book Details  


Publisher: Peter Lang Inc., International Academic Publishers (August 23, 2017)

Parent ISBN: 9781433123474

Page count: 386 pages

Language: English


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