Health Communication Research Measures

Health Communication Research Measures

This volume presents state-of-the-art reporting on how to measure many of the key variables in health communication. While the focus is on quantitative measures, the editors argue that these measures are centrally important to the study of health communication. The chapters emphasize constructs, scales, and up-to-date reports and evidence about key social science constructs and ways of measuring them, whether your interest is in patient-provider dyadic communication,… (more)

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Book Details  


Publisher: Peter Lang Inc., International Academic Publishers (February 18, 2016)

Collection: Health Communication

Parent ISBN: 9781433129025

Language: English


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