The Face-to-Face Book

The Face-to-Face Book

THE BEST MARKETING BOOK OF THE YEAR

Winner of the American Marketing Association’s Berry-AMA prize

In 1848 gold was discovered in California, setting off a frenzy that sent men and women from across the American continent flocking to the West Coast in search of fortune. The Gold Rush brought wealth to some, but most left empty-handed.

Today, marketing consultants Ed Keller and Brad Fay say social media is unleashing a new kind of frenzy. Blinded by the shiny allure… (more)

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EPUB icon EPUB 26 loans, 1 year, 1 at a time


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Total Loans Concurent Loans Lifetime Maximum lending period
26 loans 1 loans 1 year 59 days

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Book Details  


Publisher: Free Press (May 22, 2012)

Collection: Free Press

Parent ISBN: 9781451640069

Page count: 304 pages

File size: 4.8 MB

Language: English


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