Evolution of the Modern Sports Fan

Evolution of the Modern Sports Fan

The concept of “fandom” has been revolutionized over the past 20 years because of various technological, cultural, and communicative advancements. Evolution of the Modern Sports Fan: Communicative Approaches explores the elements of the sports fan that have markedly changed since the turn of the century. Inherent within these investigations is the role of communication in a multitude of forms (mediated, relational, etc.) as the prototypical sports fan has most… (more)

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Book Details  


Publisher: Lexington Books (March 21, 2017)

Page count: 266 pages

Language: English


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