Image and Emotion in Voter Decisions: The Affect Agenda

Image and Emotion in Voter Decisions: The Affect Agenda

This book was designed to make a contribution to our understanding of how and why people make the decisions they do at the polls. Coleman and Wu analyze a decade of research to examine how the media’s image presentation of political candidates influences voting at both the aggregate and individual level.

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Book Details  


Publisher: Lexington Books (March 25, 2015)

Collection: Lexington Studies in Political Communication

Parent ISBN: 9780739189955

Page count: 282 pages

Language: English


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