Marketing for Special and Academic Libraries: A Planning and Best Practices Sourcebook

Marketing for Special and Academic Libraries: A Planning and Best Practices Sourcebook

Marketing for Special and Academic Libraries is an easy-to-follow, practical, easily-implementable, 21st-Century marketing book for academic and special libraries. Written by two practicing librarians who are passionate about communicating with user, the book provides both the inspiration and drive to market your library and practical tips and suggestions on how to do that effectively.

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Book Details  


Publisher: Rowman & Littlefield Publishers (March 15, 2016)

Collection: Medical Library Association Books Series

Parent ISBN: 9781442262690

Page count: 178 pages

Language: English


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