Volkswagen Beetle

Volkswagen Beetle

Few cars have achieved the iconic status of Volkswagen's classic and much-loved Beetle Â? yet its origins are intertwined with the dark days of Nazism. This book looks at those origins, at the marque's initial post-war rescue by the British and the effect of early VW Director General Heinz Nordhoff's forward-looking desire to perfect one model rather than spread the company's talent over a range of designs, at the impact of radical-minded advertising campaigns and… (more)

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Book Details  


Publisher: Bloomsbury Publishing (September 10, 2014)

Collection: Shire Publications

Page count: 64 pages

Language: English


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