The Marketing Mix

The Marketing Mix

Master the 4 Ps of marketing 

This book is a practical and accessible guide to understanding and implementing the marketing mix, providing you with the essential information and saving time.

In 50 minutes you will be able to:

   • Launch a new product or test an existing marketing strategy

   • Understand the 4 Ps of the marketing mix and use them to attract your target market

   • Analyze case studies of well-known companies to see how the marketing… (more)

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Book Details  

Publisher: (September 01, 2015)

Collection: Management & Marketing

Page count: 33 pages

File size: 1 MB

Language: English

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