Jamming: Art and Discipline of Business Creativit

Jamming: Art and Discipline of Business Creativit

In today's competitive environment, creativity is no longer an option. Companies that understand how to manage creativity in their people, organize for creative results and willingly implement good new ideas will triumph.

In Jamming, John Kao also offers an approach that demystifies a topic traditionally confounding to businesspeople everywhere. He begins by showing how creativity, like the musical discipline of jazz, has a vocabulary and a grammar. It is a process,… (more)

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Book Details  


Publisher: HarperCollins e-books (October 13, 2009)

Parent ISBN: 9780887308642

File size: 242 KB

Language: English


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